Our flagship, our pride. Some ten years ago, we set on a mission to pursue our major goal, a complete system to raise and fatten broilers without using antibiotics or added hormones. It has been a long journey, but five years ago we launched our first, fully commercial, 100% free of antibiotics and added hormones, feeding system.
The complete system consists of both strict growing protocols and specialized feed enriched with essential oils and natural ingredients. This system has worked so well that OF Tov, our major client and Israel's second largest poultry meat company, has made it their standard feeding system- for 99% of their broilers.
This accomplishment is a result of our collaboration with Nutreco and the animal division at Of Tov. Today our system is still considered groundbreaking by global standards. Today, we are targeting the other poultry branches to implement this groundbreaking technology.